Google Ads management that brings customers, not clicks
We manage your Google Ads account end to end: keywords, ad copy, Shopping and Performance Max campaigns, conversion tracking and weekly optimisation. Every month you get a clear report showing how many enquiries or sales came in and what each one cost. Built for SMEs and online shops.
Where does the ad budget leak?
The most common problem is not a weak ad but broken tracking. The account optimises for page views or double-counted events instead of real enquiries.
The second is irrelevant searches. Without negative keywords, part of the budget goes on searches that will never become customers.
What management includes
- Account and campaign structure review, campaign build
- Conversion tracking set up and verified (GA4, Google Tag Manager, Consent Mode v2)
- Weekly search term review and negative keywords
- Ad copy, assets, Shopping feed and Merchant Center
- Landing page recommendations to raise Quality Score
- Monthly report in plain language: spend, conversions, cost per conversion, next steps
How we start
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Account audit
We review the account and tracking and show you where money leaks today.
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Fixes (2 weeks)
Tracking repaired, campaign structure rebuilt, negative keywords and ads in place.
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Weekly optimisation
Search terms, bids, budgets and ads, refined every week.
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Monthly report
One page, clear numbers and the plan for next month.

Google Ads is only the first step
A click is only worth something if the website is fast and convincing and someone answers the phone. That is why we combine ads management with shop and website work and the AI voice agent: one team responsible, one report.
Selected work
A few of the companies we work with, and what we do for them.
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Online shop (supplements), Germany
Yesbalance GmbH
- Google Ads management
- Mobile checkout and tracking analysis
- Email flows for reorders and reviews (Brevo)
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B2B services (server and data-centre cleaning), Switzerland
rombus AG
- Weekly Google Ads management
- Landing pages for ad groups
- Conversion tracking
- Website redesign
A proposal built around your situation
Every company is different, so we do not publish a price list. After a free consultation we send you a written proposal with scope, timeline and expected outcome. We only start if the numbers work for you.
Frequently asked questions: Google Ads
What ad budget do I need?
It depends on your market and competition. In the account audit we tell you which budget is realistic and when the numbers become meaningful.
Who owns the Google Ads account?
You do. The account is created in your name, or we work in your existing account. If we stop working together, all campaigns and data stay with you.
Is there a minimum term?
No. Management can be cancelled monthly.
Do you also run Meta (Facebook, Instagram) ads?
Our focus is Google Ads. For Meta campaigns we recommend a trusted partner and set up the tracking together.
Find out where you lose customers today.
A free 30-minute online consultation. We review your ads, your website and what ChatGPT says about you. You leave with a concrete proposal and no obligation.
We reply within one working day.